It’s time to change the way we think about direct marketing
This very special, very timely event will provide valuable, up-to-date information from top internationally recognized experts… PLUS the unique opportunity to discuss your international marketing possibilities with those experts!
Our all-new ‘concierge service’ will ensure that you positively can network with key industry figures. The exceptional delegate fee includes a meet-and-greet evening reception which completes in style a cost-effective, fact-packed day whose entire purpose is growing your business.
For just $385, the IDI Forum is a unique and essential knowledge-hub loaded with pragmatic ways to profit in uncertain times. You’ll leave armed with plenty of innovative, strategic ways to market in this ever-changing environment. Guaranteed!
All this in one day!
Morning Sessions
Networking breakfast followed by “State of the Nations” Address
Choose your panel!
Panel One
“Global mailing – without busting your budget”
Panelists:
• John O’Donnell – Brokers Worldwide
• Barry Burns – USPS
• John Seeley – National Geographic
Panel Two
“Marketing profitably as the world moves beyond Google and Yahoo”
Panelists:
• Simon Burrell – Newsweek
• Linda Brennan – Business Week
• Yuko Tanaka – Nikkei Business Publications Japan
• Bruce Rhodes – Harvard business School Publishing
Moderated by DMI columnist Doug Sacks, of Focus Worldwide
The IDI networking lunch – contact after contact
Afternoon Sessions
Special presentation by Mike Germano, of Carrot Creative USA: “Word of Mouse” – How to utilize social networking as a real medium for growth”
Choose your panel!
Panel Three
“The Cross Media Challenge – making the most of integrated campaigns”
Panelists:
• Dominic Duffy - Ceros Media
• Jeanniey Mullen - Zinio
• Ian Hughes – Consumer Intelligence
• Alastair Tempest - FEDMA
Moderated by DMI columnist Rosemary Smith, of Opt-4
To round out this remarkable day…
Round-table discussion covering:
• Cross-border privacy laws
• Something old, something new: combining online and offline campaigns
• How to build a website a foreign visitor won’t get lost in
• Finding prospects in other countries (TIP: start with the correct list!)
• Open an overseas office: source a successful global alliance
• International payment methods
• Consumer protection and email regulation around the world
All this is yours for enjoyment and profit…
Followed by a private evening reception
Direct marketing executives, international publishers, Top-level marketing managers, Circulation directors this is the ONLY event of its type for 2009. Don’t miss it.
